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	<title>Gevleugelde Woorden &#187; health</title>
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	<description>Gevleugelde Woorden van Diana den Held</description>
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		<title>Michael Braungart: designers are way too modest when it comes to cradle to cradle</title>
		<link>http://gevleugeldewoorden.nl/michael-braungart-designers-are-way-too-modest-when-it-comes-to-cradle-to-cradle/</link>
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		<pubDate>Sat, 02 May 2009 10:23:39 +0000</pubDate>
		<dc:creator>Diana den Held</dc:creator>
				<category><![CDATA[Dossier Cradle to Cradle (C2C) - EN]]></category>
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		<guid isPermaLink="false">http://gevleugeldewoorden.nl/?p=1343</guid>
		<description><![CDATA[Together with Bill McDonough, Michael Braungart wrote the book Cradle to Cradle: Remaking the Way We Make Things. Increasingly more organisations are realising that they can benefit from Cradle to Cradle (C2C) ecologically as well as financially. But what is the role of C2C in the current economic crisis? And what can designers do to [...]]]></description>
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		<title>Michael Braungart talks about PPP and Cradle to Cradle certification</title>
		<link>http://gevleugeldewoorden.nl/michael-braungart-talks-about-ppp-and-cradle-to-cradle-certification/</link>
		<comments>http://gevleugeldewoorden.nl/michael-braungart-talks-about-ppp-and-cradle-to-cradle-certification/#comments</comments>
		<pubDate>Mon, 27 Apr 2009 09:25:36 +0000</pubDate>
		<dc:creator>Diana den Held</dc:creator>
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		<guid isPermaLink="false">http://gevleugeldewoorden.nl/?p=1323</guid>
		<description><![CDATA[Now that many companies and authorities have started to work with Cradle to Cradle, the first mistakes have been made and the first misconceptions are cropping up. It’s time for a good talk with Michael Braungart. Diana den Held picks up the phone and asks Braungart directly for the reasons behind the protection of the [...]]]></description>
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		<title>Augmented reality: adding (virtual) data to the world around you. Something for Cradle to Cradle?</title>
		<link>http://gevleugeldewoorden.nl/augmented-reality-adding-virtual-data-to-the-world-around-you-something-for-cradle-to-cradle/</link>
		<comments>http://gevleugeldewoorden.nl/augmented-reality-adding-virtual-data-to-the-world-around-you-something-for-cradle-to-cradle/#comments</comments>
		<pubDate>Fri, 24 Apr 2009 09:41:50 +0000</pubDate>
		<dc:creator>Diana den Held</dc:creator>
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		<guid isPermaLink="false">http://gevleugeldewoorden.nl/?p=1313</guid>
		<description><![CDATA[A few years back I wrote a proposal for one of my banking clients to develop a mobile phone application where young people could keep track of their spending on their mobile phones while shopping. This is how I pictured it: a collaboration with Nibud (national institute for budget information), an attractive youth accounting programme, [...]]]></description>
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		<title>Michael Braungart on isolation and energy-efficient lamps</title>
		<link>http://gevleugeldewoorden.nl/michael-braungart-on-isolation-and-energy-efficient-lamps/</link>
		<comments>http://gevleugeldewoorden.nl/michael-braungart-on-isolation-and-energy-efficient-lamps/#comments</comments>
		<pubDate>Thu, 19 Mar 2009 11:24:17 +0000</pubDate>
		<dc:creator>Diana den Held</dc:creator>
				<category><![CDATA[Dossier Cradle to Cradle (C2C) - EN]]></category>
		<category><![CDATA[2008]]></category>
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		<guid isPermaLink="false">http://gevleugeldewoorden.nl/?p=1192</guid>
		<description><![CDATA[German chemist Michael Braungart is invited all around the world to talk about the Cradle to Cradle concept that he developed together with architect Bill McDonough. With his positive look at what environmentally friendly means, Braungart is convincing more and more regions and companies throughout the Netherlands, including big names such as AkzoNobel and Philips. [...]]]></description>
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		<title>Michael Braungart: “Just try and leave the biggest possible footprint.”</title>
		<link>http://gevleugeldewoorden.nl/michael-braungart-%e2%80%9cjust-try-and-leave-the-biggest-possible-footprint%e2%80%9d/</link>
		<comments>http://gevleugeldewoorden.nl/michael-braungart-%e2%80%9cjust-try-and-leave-the-biggest-possible-footprint%e2%80%9d/#comments</comments>
		<pubDate>Wed, 18 Feb 2009 22:10:55 +0000</pubDate>
		<dc:creator>Diana den Held</dc:creator>
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		<guid isPermaLink="false">http://gevleugeldewoorden.nl/?p=1097</guid>
		<description><![CDATA[Conversation with Michael Braungart at the Binnenhof. Photo: Mariëlle Verhoef. Michael Braungart is both the biggest pleasure-lover and the most idealistic person I have ever met. When I heard him suggest for the first time that everything was about ‘celebrating life’ I thought ‘no way’. One look at his Greenpeace background and the lines on [...]]]></description>
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